Studio Downtown is a counterintuitive, utopian projection of a virtual environment made from imagery of the downtown area of São Paulo. The elements modeled through photogrammetry are recombined, generating a space that does not exist in the actual physical world. In the fiction insinuated by the work, the real estate sales pavilions appear as perennial constructions in the urban scenario, thus creating a metaphorical image of an idealized bankruptcy of the neoliberal project of the city, whose logic of space exploration, through financial speculation and privatization, is on the way to also dominate the imagination about the development of a future metaverse.