Suggested for You: SUGGESTED FOR YOU | WEEK 2 - PL. 1

The project Suggested for You is a visual inventory that explores identity and categories of femininity, analysing how our self-image is shaped and distorted by the exposure to filtered content in the social media echo chamber, and simultaneously highlighting the tendency of AI-powered technology to perpetuate gender stereotypes present in our society.

The artist identifies societal types, personas, and objects that populate her feeds across various social media platforms, with a particular emphasis on Instagram's "Suggested for You" feature. The tool offers a seemingly infinite series of recommendations generated by a specific algorithm and based on information gathered from the user, showing us accounts and content tailored to our interests. This intense personalisation induces pervasive forms of behaviour modification and psychological manipulation, altering and limiting our perceptions of reality.

The “suggested” images extrapolated from the artist’s social media feeds are successively reenacted combining AI systems and self-portraits photography, and organised in charts that depict an artificial alter ego—a doppelgänger engaged in various activities and poses, inhabiting a world constructed by the algorithm's manipulation of reality.

Through the generation of an algorithmically nurtured replica of the artist, born from an iterative sequence of suggestions and influenced by gender bias present in AI training data, this visual database of interchangeable fictional selves serves as a critical examination of the oppressive influence of social media over our reality.

AI & Self-portrait Photography PNG | 8268 × 16535 - 70x140 cm