I've never been a good salesman, probably because I've always worked for someone. When a person defines his path in life, there are always certain difficulties. My path was no exception. And to some extent, everything about commerce pushed me away. A mass of outdoor advertising, an announcer offering to buy a product from a TV screen and a voice on a radio station advertising a product. It reminded me a funnel we all voluntarily fell into. I was never against useful information and honest attitude towards the buyer. But my view of life prompted me to choose what I'm really interested in. To take only what will be a tool for me to achieve goals. So on a certain day I decided to play with this crazy mix of offers and needs. Not the way I'm offered, but the way I want to.