Amaranth, Amaranto, love-lies-bleeding, tassel flower, Joseph's coat, or ramdana (gods own grain) is the grain of well-being. It is rich in names, nutrition, history and meaning. There are records of Amaranth cultivation in South and Meso America as far back as 5,000 B.C. The sacred Amaranth criss-crosses the Ancient World, nourishing cultures from the Andes to the Himalayas. (Shiva 2016)